Rockford Systems launches "Selfie for Safety" campaign

Published
May 03,2017 - 03:15pm

Rockford Systems launches "Selfie for Safety" campaignRecognizing that the future of American manufacturing lies with today's youth, Rockford Systems LLC launched its "Selfie for Safety" campaign to help raise student awareness of the importance of machine safeguarding and to help fund the upgrading of safety equipment in the machine shops of several high schools in Rockford, Ill., where the company's headquarters is located.

Hosted on Rockford Systems' Instagram, LinkedIn, Twitter and Facebook pages, the campaign encourages students, machinists, Do-It-Yourselfer's, manufacturers or anyone who uses machinery and values safety to submit a "selfie" of themselves standing next to their favorite machine. For every "Selfie for Safety" it receives Rockford Systems will donate money towards conducting a full survey of a local high school's machine shop to determine the safeguarding equipment required for OSHA/ANSI/NFPA 79 compliance, as well as the purchase and installation of that equipment.

Everyone who posts a Selfie for Safety will receive a free Rockford Systems t-shirt and be recognized by their peers for their contribution. The company hopes to expand the Selfie for Safety program to include additional high schools nationwide.

"Our goal is to fully safeguard all four public high-schools in our hometown of Rockford, IL within the next 3 years," said Carrie Halle, Vice President of Marketing for Rockford Systems. "We will also be teaching proper safety techniques to students who are the future of American manufacturing."

Follow these 4 easy steps to participate in the "Selfie for Safety" campaign:

  1. Take a selfie standing next to any metal fabrication machine (either at work*, school or home)
  2. Post your pic on Rockford Systems' InstagramLinkedInTwitter or Facebook pages
  3. Tag your pic #selfieforsafety
  4. Get a FREE t-shirt by providing your fulfillment information at https://www.surveymonkey.com/r/selfieforsafety

For more information, visit www.rockfordsystems.com/selfieforsafety.

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Editor-at-large

Alan holds a bachelor’s degree in journalism from Southern Illinois University Carbondale. Including his 20 years at CTE, Alan has more than 30 years of trade journalism experience.