Arch Cutting Tools names regional sales managers

May 27, 2021 - 04:00am

Brent BroderickArch Cutting Tools in Bloomfield Hills, Michigan, has made organizational changes within its national sales structure. Changes include the appointments of Frank Whalen and Jonathan Wild to leadership roles as regional sales managers in the Central region and Eastern region, respectively. Brent Broderick continues in his role as Regional Sales Manager – Western region.

“This regional change will allow Arch Cutting Tools to react and make real-time decisions for our customers,” said Dino Fracassi, senior national sales director.

Frank WhalenWhalen’s work with Arch Cutting Tools began in 2015 with a predecessor company acquired by Arch in 2019. He brings more than 30 years of experience to his new role. Whalen’s Central region office is in the Cleveland area.

Wild previously held the position of vice president – Rhode Island Carbide, until that company was acquired by Arch in 2017. He has more than 25 years industry experience. He is based in Rhode Island.

Broderick has 33 years of industry experience, from machinist to management. He spent six years with a tools sales Jonathan Wildorganization that was acquired by Arch Cutting Tools three years ago. At that time, he was appointed Western region sales manager. He is based in Indiana.

All three regional sales managers report to Fracassi.

For more information on Arch Cutting Tools, visit