CNC Software appoints marketing director

February 10, 2023 - 07:00am
Liz Shovlin

CNC Software LLC, developer of Mastercam, announced that Liz Shovlin has joined the company as marketing director.

Shovlin will lead efforts in support of the brand’s ongoing market expansion and to further develop the company’s position as a global leader in manufacturing technology.

Shovlin comes to CNC Software with a wealth of sales and marketing experience, most recently in manufacturing, starting her career working with a Mastercam Reseller. She has worked in many different industries and honed her skills as a servant leader with a specialization in strategic direction, digital marketing, and channel management. Based in Greater Philadelphia, she joins CNC Software as the Marketing Director to continue to build on Mastercam’s success.

“I’m proud to join the Mastercam team at such an exciting time of growth in the organization,” said Shovlin. “I look forward to working closely with colleagues and partners to deliver for customers and inspire the future of manufacturing through the adoption of Mastercam around the world.”

Sandy Moffat, Chief Market Officer, commented, “As we continue to grow our brand and presence, we are thrilled to have Liz join our ever-expanding team. She comes to us with a solid background in creating marketing, product, and manufacturing strategies that will help benefit CNC Software worldwide.”

Related Glossary Terms

  • computer numerical control ( CNC)

    computer numerical control ( CNC)

    Microprocessor-based controller dedicated to a machine tool that permits the creation or modification of parts. Programmed numerical control activates the machine’s servos and spindle drives and controls the various machining operations. See DNC, direct numerical control; NC, numerical control.


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