CUTTING TOOL ENGINEERING does more than just put your advertisement in the hands of decision-makers responsible for purchasing metalworking-related products. We also provide valuable marketing tools. We will offer the following in 2010:
JANUARY
Doubled Ad Space. Run an ad in January and get the option to purchase a second ad that’s twice
the size for the same price. The second ad can run in any issue in 2010.
FEBRUARY
Product Showcase: Print & Blast. Run a 1/4-page or larger ad and receive a free 1/6-page,
4-color Product Showcase in the magazine and on CTE’s Web site. Plus, a link to your online Showcase will be e-mailed
to subscribers. Bonus Distribution at MD&M West show.
MARCH
Signpost Logo for 30 days on CTE’s homepage (1/2-page or larger ad) or Links Page
(smaller than 1/2 page). Bonus Distribution at WESTEC show.
APRIL
Brand Awareness Study. Independently conducted survey compares your company’s name
recognition to five competitors’. Free to full-page advertisers. (Available to other advertisers for $300.)
MAY
Hyperlinked logo on CTE E-newsletter. Free to those running a 1/2-page or larger ad. (Available
to other advertisers for $250.) Bonus Distribution at EASTEC show.
JUNE
Online Video. Run a 1/2-page or larger ad and have your company’s video (up to 3 minutes)
posted on the CTE Web site for 60 days. (Available to other advertisers for $350.) Bonus Distribution at MD&M East.
JULY
Ad Perception Study. Find out how CTE readers perceive the effectiveness of your ad. Free to
those running 1/3-page or larger ad. (Available to other advertisers for $125.)
AUGUST
IMTS 2010 Bonus Circulation. We will distribute additional copies of CTE at IMTS. Inclusion in
the IMTS Product Preview for advertisers exhibiting at IMTS.
SEPTEMBER
Signpost Logo for 30 days on CTE’s homepage (1/2-pg. or larger ad) or Links Page
(smaller than 1/2 page).
OCTOBER
Product Showcase: Print & Blast. Run a 1/4-page or larger ad and receive a free 1/6-page, 4-
color Product Showcase in the magazine and on CTE’s Web site. Plus, a link to your online Showcase will be e-mailed
to subscribers.
NOVEMBER (2010 BUYERS GUIDE)
Enhanced Print & Preferential Online Placement. Advertisers receive free boldfaced listings,
unlimited product listings, directory logo and appear before non-advertisers in the online listings.
DECEMBER
Free Company Profile. Run 1/2-page or larger ad and receive—at no charge—same-size company profile.
ADDITIONAL SERVICES
Digital CTE A digitized version of the regular CTE issue will be posted on our Web site each month. All ads that appear in the hard-copy edition will be included in the digital version. Ads link directly to advertisers' Web sites.
Hyperlink
Print advertisers receive free links to their Web sites from www.ctemag.com.
Reprints
Reprints of CTE articles and ads are available to all advertisers at
a discount. Use them as direct-mail pieces or trade-show handouts.
Contact your sales representative for pricing.
List Rental
Advertisers receive a 30% discount on mailing list rentals. One-time
rental is $135/M (5,000-name minimum). Each additional field is
$10/M.